Unique Value Proposition (UVP)
In essence, what it is that sets your product, service, or company apart from others and why potential clients should care enough to choose you.
The placement of multiple types of results within a general search so that a user receives images, videos, local search results, news articles, and more next to general Web pages. Also called blended search.
Uniform Resource Locator. These are the letters and symbols that make up the address of specific Web pages.
How easy it is for a user to navigate a Web site and find the information he or she is seeking.
A newer method of internet marketing that attempts to make advertisements so interesting that viewers will pass them along to others free of charge to the advertisers.